About THOR Power

THOR Power Overview

Factory-Direct Custom Battery Solutions for Global OEM/ODM Projects

THOR Power is the global custom battery brand of Dengzhou Xinju New Energy (Henan) Co., Ltd., a China-based lithium battery manufacturer. To better support overseas OEM and ODM customers, we have established a dedicated technical and export team in Dongguan, providing factory-direct custom battery solutions with fast communication and hands-on project support.

We specialize in custom LiPo pouch batteries, home energy storage and backup power solutions, 18650 and 21700 battery packs, and custom specialty battery packs for product developers, device brands, distributors, and industrial buyers worldwide.

From prototype development to mass production, our team helps customers define the right specifications, reduce selection risks, improve device compatibility, accelerate sample testing, and build a stable long-term supply.

THOR Power factory-direct custom lithium battery solutions for OEM and ODM customers
Global Trust

Trusted by OEM/ODM Customers Across Global Markets

THOR Power supports global customers with factory-direct custom battery solutions, from early battery selection and sample testing to OEM/ODM production and long-term supply.

THOR Power global custom lithium battery manufacturer showing LiPo pouch batteries, energy storage batteries, backup power products and countries served
1,000+ OEM/ODM Customers Supported
70+ Countries & Regions Served
OEM/ODM Custom Battery Project Experience
Factory-Direct Long-Term Battery Supply
Global project experience: THOR Power has supported customers across major markets including the United States, Germany, France, the United Kingdom, Italy, Spain, Canada and Australia, with practical support from battery selection and sample testing to stable batch supply.
Customer Cases

Custom Battery Projects Delivered for Global Customers

A look at how THOR Power supports real OEM/ODM battery projects across different markets and applications \u2014 from power tool packs to energy storage and beauty device batteries.

\ud83c\uddfa\ud83c\uddf8 United States \u00b7 Power Tools

High-Discharge 21700 Battery Pack for a US Cordless Power Tool Brand

Application Cordless power tools requiring high continuous and peak discharge current.
Challenge The customer needed a pack that could sustain high-rate discharge without voltage sag or overheating, with consistent performance across batches.
Solution Custom 21700 pack with high-drain cell selection, matched cell grouping, heavy-gauge nickel and a BMS tuned for continuous and peak current and temperature protection.
Result Stable high-power output verified in sample testing, then moved to repeat batch supply with consistent discharge performance.
\ud83c\udf0d Africa \u00b7 Energy Storage

LiFePO4 Backup Power Battery Packs for an African Energy Storage Project

Application Home and small commercial backup power in regions with unstable grid supply.
Challenge The customer needed safe, long-cycle-life packs that could handle frequent charge/discharge and high ambient temperatures, with reliable long-term supply.
Solution Custom LiFePO4 (LFP) packs with matched cell grouping, a smart BMS for balancing and protection, and housing and connectors suited to the installation.
Result Reliable backup performance with long cycle life, supporting ongoing OEM/ODM batch supply for the project.
\ud83c\uddf0\ud83c\uddf7 South Korea \u00b7 Beauty Devices

Slim Custom LiPo Battery for a Korean Beauty Device Brand

Application Handheld beauty and personal care devices with limited internal space.
Challenge The customer needed an ultra-thin LiPo battery that fit a tight enclosure while keeping safe charging and stable runtime for daily use.
Solution Custom-dimension LiPo cell with PCM protection, matched connector and wire layout, and sample iterations to confirm fit and charging safety.
Result Sample approved on fit and safety, then moved to stable batch supply for the device line.

Project examples are representative of typical OEM/ODM custom battery work and are shown without confidential customer details.

Customer Feedback

What OEM/ODM Customers Say About Working With THOR Power

Feedback from product brands, importers and engineering buyers who rely on THOR Power for custom battery development and long-term supply.

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We build cordless tools, so discharge performance is everything for us. The first 21700 samples already held voltage under heavy load far better than our previous supplier, and three production batches later the cell consistency has been spot on. Their engineer actually understood what continuous vs. peak current meant for our application.

DM
David M.
Product Manager \u00b7 Power Tool Brand, United States \ud83c\uddfa\ud83c\uddf8
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As a German company, documentation and compliance are non-negotiable for us. THOR Power delivered clean UN38.3 and MSDS files without us chasing them, and the BMS specification matched exactly what we agreed in the engineering review. Communication is precise and they answer technical questions properly \u2014 not with sales talk.

TK
Thomas K.
Hardware Engineering Lead \u00b7 Electronics OEM, Germany \ud83c\udde9\ud83c\uddea
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What helped us most was that they accepted a small first order so we could test the market before committing to large volume. Replies usually come the same day even with the time difference, and they helped arrange the sea shipment and documents smoothly. For a growing business like ours, that flexibility matters a lot.

RH
Rizki H.
Founder \u00b7 Electronics Importer, Indonesia \ud83c\uddee\ud83c\udde9
\u2605\u2605\u2605\u2605\u2605

We were worried about ordering battery packs from so far away, especially for backup power where reliability is critical. But the LiFePO4 packs arrived well-packed with all the paperwork our customs required, and after months in the field the performance has been stable even in hot conditions. The long cycle life is exactly what our clients needed.

CA
Carlos A.
Director \u00b7 Energy Storage Distributor, Brazil \ud83c\udde7\ud83c\uddf7
What We Do

A Factory-Direct Custom Battery Partner for Global OEM/ODM Projects

THOR Power supports custom battery projects from requirement confirmation and sample testing to stable batch production, covering custom LiPo batteries, lithium-ion battery packs, 18650 / 21700 battery packs and custom special battery pack structures.

As a factory-direct custom battery brand, THOR Power combines source production capability with a Dongguan-based global business team to help OEM/ODM customers communicate technical requirements more efficiently.

We focus on practical engineering details such as size, voltage, capacity, connector, wire, PCM/BMS, charging method, housing fit, sample testing and production consistency, helping customers reduce selection risk and move faster from prototype to mass production.

Core Product

Custom LiPo Batteries

Thin lithium-polymer batteries with custom size, capacity, connector, wire and PCM protection.

Core Product

Lithium-ion Battery Packs

Custom lithium-ion battery packs with matched voltage, capacity, BMS, connectors and pack structure.

18650 / 21700 Battery Packs

Cylindrical battery packs with cell selection, structure design, BMS protection and assembly support.

Custom Special Battery Packs

Project-specific battery packs for non-standard size, special voltage, enclosure and private label needs.

Development & Culture

Our Development Milestones

A focused development path from custom LiPo battery solutions to factory-direct lithium battery pack supply for global OEM/ODM projects.

2018

Our team began focusing on custom rechargeable LiPo battery solutions for consumer electronics, smart devices, portable equipment and compact OEM products.

2020

We established a more systematic OEM/ODM battery project workflow, supporting custom size, voltage, capacity, connector, wire, PCM/BMS, labeling, packaging and sample development.

2022

Our custom battery solutions expanded into drones, GPS trackers, RC products, wearable electronics, Bluetooth devices, portable instruments and other smart hardware projects.

2024

THOR Power continued to expand global cooperation and supported 1,000+ customers across 70+ countries with factory-direct custom lithium battery solutions.

Today

THOR Power focuses on custom LiPo batteries, lithium-ion battery packs, 18650 / 21700 battery packs, and custom special battery packs, helping OEM/ODM customers move from requirement review and sample testing to stable, long-term factory-direct supply.

Our Mission, Vision and Values

What drives THOR Power as a factory-direct custom battery partner for global OEM/ODM customers.

Our Mission

To provide safe, reliable and practical custom battery solutions that help global customers move from product idea to sample testing and long-term production with lower project risk.

Our Vision

To become a trusted global supplier of custom lithium battery solutions for smart electronics, backup power, energy storage, industrial devices and new energy applications.

Customer First

We solve battery customization challenges with practical engineering review and responsive project communication.

Quality Commitment

Stable quality and reliable performance are the foundation of our long-term cooperation with global customers.

Engineering Driven

We focus on battery selection, protection design, connector matching and production detail control.

Reliable Partnership

We value long-term cooperation and provide stable supply, fast support and efficient communication.

Sustainable Development

We support safer and more efficient rechargeable battery solutions for the new energy industry.

Our Team

A Professional Team Behind Every Custom Battery Project

THOR Power has a dedicated team for lithium battery R&D, engineering, production, quality control and global customer service, supporting battery structure design, PCM/BMS integration, process control and OEM/ODM project coordination.

Victor Xiong, OEM Division leader and custom battery specialist at THOR Power

Victor Xiong

President of OEM Division & Custom Battery Specialist

Victor Xiong holds a Master's degree from The Chinese University of Hong Kong, Shenzhen. He leads THOR Power's OEM Division and focuses on custom battery solutions for global device brands, product developers and industrial customers.

Dr. Maximilian Weber, Chief Scientist and lithium battery technology expert at THOR Power

Dr. Maximilian Weber

Chief Scientist

Dr. Maximilian Weber is THOR Power's Chief Scientist and a senior expert in lithium battery technology. With a strong German engineering background, he focuses on battery safety, performance optimization, energy density improvement and custom battery solution development.

Li Ming, Production Manager and lithium battery manufacturing expert at THOR Power

Li Ming

Production Manager & Lithium Battery Manufacturing Expert

Li Ming holds a Master's degree and serves as Production Manager at THOR Power, with over 16 years of experience in lithium battery manufacturing, production management, process optimization, quality control and manufacturing efficiency.

Find Our Factory

Visit Our Manufacturing Facility in Henan, China

Dengzhou Xinju New Energy (Henan) Co., Ltd. is a specialized lithium battery manufacturer in China with large-scale production capabilities. THOR Power was established in Dongguan as the company\u2019s dedicated global business brand, with a technical and export team focused on serving international OEM and ODM customers through efficient communication, project coordination, and logistics support.

Factory Address

No. 294 Dengxiang Road, Dengzhou, Nanyang, Henan, China

Need a Custom Battery Solution for Your Project?

Tell us your battery size, voltage, capacity, connector, PCM/BMS, application and quantity requirements. Our engineering team will review your project and recommend a practical custom battery solution.